Search Engine Optimization and Internet Marketing Service

Microsoft is Shutting Adcenter Analytics

Search Engine Land reports that Microsoft is shutting down its Adcenter analytics.

Our team would like to sincerely thank you for your participation and your invaluable contributions to the program. Our objectives at the outset were to serve the needs of small and midsize self-service customers, as well as evolve the Microsoft strategy to address the Web analytics space.

It is not clear at this point whether the Microsoft is going to release a product at a later date. I would think it would be a logical step for the company to take since analytics offers deep look into visitor behavior and website usage which Microsoft need in order to compete with Google.

There are still no news whether Microsoft will be buying Yahoo, but the buzz says they are.

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